Discover the Secrets of ArchiCAD's Best Practices...
Stop Wasting Time Fighting ArchiCAD
Get More Done in Far Less Time with Incredible Results

“The Best Practices Course is exactly what ArchiCAD users needed to have years ago!”
Takis Apostolides, Cyprus
(Current Best Practices Course Member)

If you’ve ever felt “there must be a better way to do this”… and dreamed of
using ArchiCAD with a sense of ease in a flowing, creative and productive process…

This might be the most important opportunity you’ll ever have to transform your professional life.

Once you integrate these simple yet powerful Best Practices essential principles:

  • You’ll have ArchiCAD working FOR you instead of against you.
  • You’ll be amazed at how much more productive you will be.
  • Your creativity will be freed as you work in harmony with the structure and philosophy at the core of the program.
“This course provides much more than it’s advertised to do. The material is presented in an progressively organized and very thorough manner. The chunks of information are just the right size to incorporate into a busy practice. Well worth the investment in time and money. If you want to LEARN ArchiCAD, this is the way to go.”
R. Bruce Germond, Rhinelander WI
(Current Best Practices Course Member)

My name is Eric Bobrow. I’ve been working with ArchiCAD for over 21 years as a reseller, trainer and consultant. My company Bobrow Consulting Group was a Graphisoft Platinum VAR, former U.S. Reseller of the Year and ranked in the top 5 American resellers for more than a decade.

I love helping people learn to use ArchiCAD better, and have created dozens of Tips and Tricks articles and Video Tutorials that have been published on the ArchiCAD Wiki, AECbytes, Cadalyst, my Youtube channel and other websites. I’ve also worked on the front lines doing tons of tech support on challenges from the most basic to the most technically challenging gnarly parts of the program.

I’ve been called “the veritable Guru of ArchiCAD experts” and “the ArchiCAD Jedi Master” by some of my colleagues.

I love ArchiCAD, and I understand it inside and out – and I want you to feel as comfortable and confident as I do when working with this amazing software.

To that effect, I’m taking all of my knowledge and experience and putting it into a unique learning experience for ArchiCAD users around the world:

The Best Practices Course
  • Do you ever feel like you’re doing things the long way around?
  • Does it seem like you’re fighting ArchiCAD rather than having a good friend?
  • Have you given up trying to figure out how some features are supposed to work?
  • Do you really want to understand the best AND fastest ways to get things done?

If some of these points seem familiar, or like I’m reading your mind, it’s because I’ve been helping architects and other design professionals for over 20 years. I keep hearing these complaints, and fervent pleas: “Help Me!”

Over and over again, I’ve helped users figure out how to make things work. Along the way, I always make sure to teach the general principles that stand behind the surface symptoms, and throw in some “gems” – the tips that make people go “wow – I had no idea you could do that!”

“I appreciate your ability to bridge the gap between computer programmer and architect. Your Best Practices course helps give clear insight on how to have this program work for us as opposed to us working for the program. Thanks again.”
Chris Sorensen, Los Angeles CA (current Best Practices Course member)

You may know me personally as your reseller, or have only connected with me online through MasterTemplate or my numerous Tips and Tricks articles and video tips. It doesn’t matter. Through the magic of Web 3.0 I’m going to be able to work with you and give you a “brain dump” of how I see things and how I work with ArchiCAD.

The Best Practices Course is delivered in bite-sized pieces that you can easily find the time to watch and digest. It is a combination of screen-capture (video demonstrations of how to do things within ArchiCAD), live video (listening and watching me explain concepts) and mind-mapping (diagrammatic representations of the inter-relations of ideas, methods and processes that help make things crystal clear).

The course is built around the 7 Keys to Best Practices for ArchiCAD, which are seven key principles that will help you become more effective and efficient in your use of the software. Understanding them conceptually is a good start, then examining, exploring and learning how to apply them throughout the interface and the project workflow will make a tremendous difference. They will literally transform your practice.

“The 7 keys concept is terrific. It reduces a very comprehensive, and complex, software program into logical (understandable) steps. I particularly like the ability to replay the videos. Every time I re-do them I learn a bit more, and find things that did not actually register in previous sessions; this Sesame Street approach is, for me, helpful.”
Earl Applegate, North Carolina (Current Best Practices Course Member)

There’s lots of meat to this course, yet it’s designed to be easy for you to digest, in concise modules of 10 – 20 minutes each. The curriculum is organized as a 26 week series totaling 21 hours of material. Each week you’ll get 3 or 4 modules totaling about 45 minutes. You can watch an entire week’s content during lunch, or grab a 10 minute module during a coffee break. If you are too busy one week, or even two, you can catch up when it’s convenient – take a couple of hours out on a Saturday to watch three week’s worth.

Of course, since the videos play on demand, you can watch them whenever you want, and over and over again if you wish. That way you can glean all the goodies and make sure you really understand some of these challenging ideas.

In addition to 24/7 permanent online access, you may order the course on 6 DVDs, which will be delivered to you once a month with all the lessons and bonus materials from the previous month.

Here is what you get:

The Best Practices Course
  • 26 weekly installments
  • Each week 3 or 4 modules of 10 – 20 minutes, totaling 45 minutes or more
  • Grand total of 21 hours
  • A comprehensive training based on essential principles
  • Equivalent to three full 7 hour days of classroom training = a value of $795

The Best Practices Course registration fee is a total bargain at $497 – much less than the equivalent three days of classroom training. It’s more convenient – you can do it on your own schedule, there’s no travel time, and in smaller doses so you can really absorb it – and you can watch each module as many times as you wish.

Every lesson is carefully edited to make it clear and easy for you to understand, wasting no time. You’ll learn essential principles along with practical step by step techniques. This course is better than classroom training, and costs much less too!

You can start honing your ArchiCAD skills today. Simply click the orange button to sign up for the Best Practices Course and get instant access to the training materials:


Limited Time Offer: Sign Up for
Instant Access to the Course $497

Online Payment Service

Registration for the Best Practices Course is only open for a limited time.
The doors will close at midnight Pacific Time on Wednesday March 9.
After that date I’m going to focus on creating more of the training materials,
and helping members of the course integrate these lessons into their practice.

Don’t miss your chance.

Simply click the orange button for instant access, and you’ll be on your way!

“Getting ArchiCAD out of the box was exciting – you can launch straight into modeling, you can do the online tutorials. However, I would have saved a lot of time if there had been a clear and concise tutorial like yours on the best practices and the overriding principles of ArchiCAD, to put some better order into things.”
Greg Butler, Australia (Current Best Practices Course Member)

I Like to Overdeliver Value

I could stop here, and feel really good about offering you something this powerful and transformative for such a modest investment.

$497 is a great bargain for the benefits and time savings you’ll gain from the Best Practices course. However, I’m going to add something very special to help make this offer  irresistible.

There is something a little impersonal about video. I create it in my office, and you watch it at another time and place. Neither of us sees each other (except you might see me onscreen). And we can’t really talk about things – so I might not know where you need some extra help or explanation.

I’m adding in a special extra bonus – a coaching program.

Once a month, we’ll have a 90 minute call. If you want, you can send in some questions ahead of time, and even send in a project file. For 60 minutes, I’ll answer and demonstrate based on what people submitted, then we’ll open the floor to Q&A.

“Eric is a master teacher of ArchiCAD. I’ve taken several of his courses because he clearly explains effective techniques for using this powerful program in daily architectural practice. Even though I’ve used ArchiCAD for years, he opens doors to new methods and areas that speed up and improve my work.”
Catherine Roha, Berkeley CA

Using GoToMeeting, I’ll be able to show you things in ArchiCAD right on the fly. Up to this point, the only people who got this were the lucky ones in the Los Angeles ArchiCAD User Group. Now you can get this sort of expert (and caring) help regardless of where you are in the world!

BONUS – Monthly Coaching Calls
  • Every month a 90 minute webcast and conference call
  • Projects and questions may be submitted ahead of time
  • 60 minutes of prepared answers / demonstrations
  • 30 minutes of Q&A
  • Value = $77 each month = $462
  • Recorded and viewable on demand
“Great Questions –
Best 90 minutes of training I have ever had.”
[Comment following group coaching call March 2, 2011]
Robert Stensland, Dallas TX (Current Best Practices Course Member)

Wow! Now we’re talking a real bargain. The Best Practices Course is the equivalent of a three day training seminar (maybe better) worth $795. And the monthly coaching calls are worth $462. So the total value you get is $795 + $462 = $1257.

And your investment is only a fraction of that: $497. To join the course today and get instant access, just click the orange button below:


Limited Time Offer: Sign Up for
Instant Access to the Course $497

Online Payment Service

Satisfaction Guaranteed

Oh yeah, I almost forgot. The guarantee. This is “risk-free”. You have 30 days to try this out, and if you’re not happy, you can get your money back. It’s up to me to make sure you’re satisfied.

Full 30 Day 100% Money Back Guarantee

Of course, I’d like the opportunity to resolve any problems or issues you have. But regardless, if you aren’t happy, I don’t want to keep your money. You have better things to do with it than spend it on something you don’t want to keep.

All you have to do is email me within 30 days to say that you don’t feel you’ve gotten your money’s worth from the course, and I’ll refund your credit card or PayPal account.

By the way – over 21 years, I can count on the fingers of one hand how many times I had to give money back to people who weren’t happy with my service or the products I sold to them. Pretty good track record. That’s why I’m not worried about offering a guarantee…

P.S. For the record – as of late February 2011, the Best Practices Course has been underway for three months with 155 members enrolled. There have been 0 requests for refunds. That’s zero. Nada. None. So far, so good!

5 Star Customer Ratings

Recently I asked current members of the Best Practices Course to rate the course and share their comments with you. The information was collected by Shopper Approved, a recognized website rating service.

The results were impressive: out of 32 ratings submitted, on a scale of one to five stars, the course received 27 votes of 5 stars, 4 votes of 4 stars, and 1 vote of 3 stars. An average rating of 4.8 out of 5 stars!

The comments that members provided were even more amazing. I was so pleased to see their enthusiasm and effusive praise for my work. I feel honored, and it motivates me to strive even harder to keep everyone happy!

Click on the Shopper Approved seal (above) to see the detailed ratings and read the comments collected from course members, including the following one:

“The Best Practices Course is a well of knowledge for an Architect to streamline the design work. Learning the software and approaches to it presented by Eric Bobrow is fun and something I look forward to every week. Fantastic job Eric! My practice is getting a great boost in productivity.”
Marek Stoklosa, Pleasanton CA (Current Best Practices Course Member)

—  Going Overboard BONUS  —
My Favorite Tips for Renderings and Presentations

I think I may be going overboard, but I can’t stop making the Best Practices Course even more of an amazing value for you!

I’ve decided to add one more thing – something which I know you’ll like. Everyone who joins the Best Practices Course during this one week registration period will receive this extra special bonus:

  • A 90 minute special video training with lots of my favorite tips – value = $97
  • Experiment and run multiple iterations of your ideas and settings as quickly as possible
  • Create new seamless textures based on real photos that look really good
  • Strategies for dealing with highly complex models
  • Different approaches for still images and animations
  • Quick fixes to improve your lighting

This BONUS video training is a great supplement to the Best Practices Course – it may just help you win one more project!


Limited Time Offer: Sign Up for
Instant Access to the Course $497

Online Payment Service

I plan to sell this rendering and presentation training as a separate product later this year. At this point, however, I’m going to give it to you for free – if you join the Best Practices Course this week. Don’t miss out…

Final words

This is an opportunity you won’t regret – if you take advantage of it.

So if you want to transform your practice, learn the essential principles that will make you much more productive and allow your work day to really flow, don’t miss out. Enough said.

And remember – you have no risk – if you don’t feel like the course is going to offer you far more value than the money you invest in it, simply contact me for a refund within the first 30 days. I’m taking all the risk – I have to make you happy!

As I said earlier, registration for the Best Practices Course is only open for a limited time. The doors will close at midnight Pacific Time on Wednesday March 9. After that date I’m going to focus on creating more of the training materials, and helping members of the course take these lessons and put them into practice.

Don’t miss your chance.
Registration closes March 9 – sign up today!
Simply click the orange button for instant access to the training materials, and you’ll be on your way…


Limited Time Offer: Sign Up for
Instant Access to the Course $497

Online Payment Service

I’d love to know how you feel about the course. Is this something you feel would help you? Do you have any questions? Please add a comment below. I read every one, and will respond when I can.

Thanks for taking the time to read all the way to the bottom of the page!